<aside> <img src="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/f9128681-d5f7-49c6-81d6-2fe74c559c0b/threado.jpeg" alt="https://s3-us-west-2.amazonaws.com/secure.notion-static.com/f9128681-d5f7-49c6-81d6-2fe74c559c0b/threado.jpeg" width="40px" /> Member personas describe your ideal community member's identity. Who are you building the community for? Try to be as specific as possible in your answer e.g. I'm building a community for Indie hackers and solopreneurs who are building profitable businesses.

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"A person becomes a member of a community when four things happen: The community aligns with their identity, They trust that the community will bring them value, They know how to participate, there is a reward (intrinsic or extrinsic) for their participation” - CMX

"To build community: find your people, study your people, take notes, talk to your people, take notes, repeat quite a few times. The how then becomes much easier to answer." - Rosie Sherry

Here are 4 steps to help you define your community persona (see an example written out below):

Step 1:

Have a short bio in mind - what is the professional background of your community members? Can it be summarized in one line?

<aside> 📢 ACTION! Let's fill out this part of the workbook:

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<aside> 1️⃣ I define my community member persona as:

Community builders

Startup founders

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Step 2:

Add specific details around the persona's characteristics - anything that adds more detail and helps you narrow down who your community members are. Location, professional role, industry expertise, etc.

<aside> 📢 ACTION! Let's fill out this part of the workbook:

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<aside> 2️⃣ Define specific details:

Early career community managers

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