The idea that a traditional job provides security or satisfaction has been revealed for what it is … a cruel joke.
And lately, plenty of people have realized that they’re better off going out on their own.
It will get much worse … artificial intelligence, automation, and other emerging technologies are threatening both the quality and quantity of traditional jobs.
Meanwhile, even freelancers, coaches, and consultants can be disrupted if client services are the single source of income.
On the other hand, there has never been a better time to be a creative individual. If you can attract an audience, you can build a lucrative and defensible digital business with multiple revenue sources.
But things have changed. Most of the advice about attracting an audience that builds a business no longer works the way it used to. Maybe you’ve experienced the frustration of following an outdated playbook … it’s not fun.
So what’s the solution?
Serial digital entrepreneur Brian Clark (founder of Copyblogger, Further, and Unemployable) introduces you to the all new (and free) Personal Enterprise Playbook email course and newsletter.
The personal enterprise approach works because you start off in a safe, sensible, and strategic way that allows you to continually grow your business and income with diversified offers as you progress.
You’ll get the latest thinking on how to build an exceptional business and lifestyle by choosing a new and different path to attracting a profitable audience.
The five lessons in our free Personal Enterprise Playbook email course will empower you to create your perfect business:
- ✓ It’s Time to Think Differently About Your Career
- ✓ How a Personal Enterprise Builds Progressive Wealth
- ✓ The Art of Anticipatory Thinking
- ✓ How to Build the Base of Your Personal Enterprise
- ✓ “Unretire” and Travel the World
About Brian Clark
Brian Clark is a writer, traveler, and serial digital entrepreneur.
He’s the founder Unemployable, but you may know him as the founder of the pioneering content marketing website Copyblogger or as the editor of the Further email newsletter. He’s also co-founder of Digital Commerce Partners, a content marketing and SEO agency for digital business owners.
Brian has started 12 businesses in the last 22 years, either solo or as a co-founder. The first one failed, but every company since has yielded higher revenue, profits, and happiness.
Clark began publishing online in 1998, and by 1999 he had his first entrepreneurial success thanks to an understanding of the emerging commercial internet. He went on to launch two additional successful businesses using purely online marketing and digital infrastructure, attaining even greater success.
In January of 2006, Brian started a one-man website called Copyblogger, which quickly evolved into an influential digital trade magazine for the content marketing industry. Both the Guardian and Advertising Age have recognized Copyblogger as one of the most powerful and influential blogs in the world.
Copyblogger never took venture capital and made it to eight figures in annual revenue and high profit margins without advertising. The company created software-as-a-service, web hosting, WordPress themes and plugins, courses, and conferences — all completely bootstrapped.
It’s been the dedicated service to the Copyblogger audience that has been the catalyst for the multimillion dollar tools, training, and service company Brian headed up as CEO. In June of 2018, he engineered the sale of the company’s StudioPress division to WP Engine, and in 2019 the Rainmaker division was acquired as well.
This level of success, plus Brian’s early adoption of online content to fuel startup companies, makes him a recognized pioneer of the now $44 billion content marketing industry.
Brian has been featured in some great business books:
- Linchpin by Seth Godin
- Atomic Habits by James Clear
- Free Agent Nation by Daniel Pink
- The $100 Startup by Chris Guillebeau
- Company of One by Paul Jarvis
- The Lean Entrepreneur by Brant Cooper and Patrick Vlaskovits
- Killing Marketing by Robert Rose and Joe Pulizzi
- Trust Agents by Chris Brogan and Julien Smith
- Content Inc. by Joe Pulizzi
- Meatball Sundae by Seth Godin
- Epic Content Marketing by Joe Pulizzi
- Hack the Entrepreneur by Jon Nastor
- Brainfluence by Roger Dooley
- The New Rules of Marketing and PR by David Meerman Scott
- The Education of Millionaires by Michael Ellsberg
- Problogger by Darren Rowse and Chris Garrett
- Repped: 30 Days To a Better Online Reputation by Andy Beal
- Career Renegade by Jonathan Fields
- The Referral Engine by John Jantsch
- Platform: Get Noticed in a Noisy World by Michael Hyatt
Sign up below to get started with these five high-impact lessons:
- ✓ It’s Time to Think Differently About Your Career
- ✓ How a Personal Enterprise Builds Progressive Wealth
- ✓ The Art of Anticipatory Thinking
- ✓ How to Build the Base of Your Personal Enterprise
- ✓ “Unretire” and Travel the World