The UN's 30x30 goals represent a global initiative to conserve at least 30% of the Earth's land and ocean by 2030, aiming to address pressing environmental challenges such as biodiversity loss, climate change, and habitat degradation. These ambitious goals seek to protect and restore crucial ecosystems, ensuring the sustainability of natural resources and safeguarding the planet's invaluable biodiversity for future generations. By fostering international cooperation, promoting sustainable development practices, and respecting indigenous rights, the UN 30x30 goals strive to create a resilient and ecologically balanced world, where both human and natural systems can thrive harmoniously.

Biodiversity credits play a crucial role in achieving the UN 30x30 goals by incentivizing and facilitating conservation efforts through market-based mechanisms. These credits provide a means for businesses and organizations to invest in biodiversity conservation projects, such as habitat restoration, species protection, and ecosystem preservation, in exchange for tradable credits. For example, Boosterra's 30x30 credits represent a 30x30 centimeters big patch of land in rainforest protection for 30 years in Colombia. Embedding these nature impact solutions creates a simple and easily communicable approach to aligning with the UN's 30x30 goals.